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Survival of the tech fittest: Watch Josh Team at ICSF

If you're hoping to see the last of 'disrupters' and 'disruption' in real estate news, you're out of luck. This year alone, we'll see $3.5 billion invested in technology meant to solidify the real estate professionals' value amid disruption and close the gap between consumer wants and industry provisions. Keller Williams' Josh Team explains how the company -- which has set aside $1 billion in tech funding -- is defending its territory, empowering agents and elevating the client experience ...

How to nail the real estate post-close follow-up process

You found your buyers the perfect house and helped them write a winning offer. You held their hand through the closing process and handed them the keys to their new home, then attended the housewarming party. Nice work, real estate agent! But ... now what ...

360 Mortgage Group touts 8-day closing

Many bright-and-shiny mortgage startups tout lickety-split approvals, but actually closing on their loans can take weeks. But 360 Mortgage Group assures us that its new mortgage platform truly can deliver a lightning-fast and frictionless mortgage closing ...

Bamboo Realty closes its offices, ceases operations

It's not easy to try to disrupt an industry like real estate. Bamboo Realty was a brokerage that tried, catering first to rental clients and later experimenting with a pay-what-you-want commission deal for real estate transactions. But it looks like December's shuttering of the Houston Bamboo office was foretelling ...

Facebook ad campaigns made easy with Boost by HomeSpotter

Boost by HomeSpotter is a Facebook ad campaign creation and management tool that connects with your MLS to monitor your market movement. Boost does an excellent job of funneling your marketing message from advertisement to landing page builder to qualified lead ...

What do brokers want more than MLS mergers? Power

It's been nearly four years since a group of dozens of big brokers laid out a long list of grievances against MLSs and threatened the launch of an industry bombshell that would change the role of the MLS. Since then, that industry bombshell -- Upstream -- has yet to officially roll out. But how are relations between brokers and MLSs ...

10 ICSF marketing truths that smacked me in the face

At every Inman Connect, I learn something -- in fact, I learn a lot -- about where the real estate industry is and where it’s going, what matters to smart agents and brokers, and how to be better at what I do ...
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